
The signature of a persuasive speech is a clear call-to-action.
Yet many speakers miss a fantastic opportunity with a call-to-action that is wishy-washy, hypothetical, or ill-constructed. Even worse, some speakers omit the call-to-action entirely.
A poor call-to-action undermines the effectiveness of your speech; a great call-to-action stirs your audience to act enthusiastically.
In this article, we reveal the qualities of a strong speech call-to-action which will lead your audience to act.