Articles tagged: slide fonts

Well-designed charts in your slide deck can convey meaningful insights where words alone would struggle to do so.

Poorly-designed charts in your slide deck can smother your presentation with confusion and invite mocking from your audience.

Do you know the difference?

In this article, we introduce four core principles for designing charts for slides, and then derive twenty practical guidelines you can use. We also feature many examples to illustrate these guidelines.

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When your presentation ends, what would you like your audience to think:

  • “Those slide fonts were awesome! So innovative! So artistic! So shadowy and provocative!”
  • “I didn’t notice the slide fonts.”


It always surprises me when I encounter a speaker who wants their slide fonts to stand out, as if it were reasonable compensation for a lack of compelling content.

Great design of slide fonts means that they are easy to read and otherwise not noticeable. You want your message to stand out and be memorable, not your slide fonts.

In this article, we look at simple guidelines to help you make wise font choices so that you, and not your fonts, are memorable.

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Quick… think back to the last slide presentation you attended.

  • What kind of titles were used on the slides?
  • Do you remember any of them?
  • Were there titles like “Background”, “Research Study”, “October Sales”, and “Conclusions”?

If you are nodding to that last question (and most people reading this will be), you already know that most slide titles are pretty mundane: they are quickly written and quickly forgotten.

It doesn’t have to be that way. Slide titles can help communicate your message, and set the context of the slide for your audience.

In this article, we discuss five simple guidelines you can use to quickly improve your slides, and see how these guidelines apply to slide examples.

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You’ve just been asked to give a project update to your colleagues at next week’s lunch-hour seminar.

How many slides will you use?
How much text can you put on them?
How long should you speak — the whole hour, or less?

Don’t know? Guy Kawasaki, a famous author and venture capitalist, has the answers and they may surprise you.

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