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Made to Stick: Why Some Ideas Survive and Others Die packs powerful wisdom that will help you express your message so that your audience remembers it and acts on it.
This article is the latest of a series of public speaking book reviews here on Six Minutes.
Previously, we learned how the rule of three improves speeches when used at the micro-speech level, to craft memorable triads of words, phrases, and sentences.
In this article, we will learn how the rule of three improves speeches at the macro-speech level when applied to speech stories or to entire speech outlines.
I wish all my colleagues would read this business communications book.
Advanced Presentations by Design: Creating Communication that Drives Action offers a comprehensive approach to planning and designing presentations focused on selling ideas and persuading your audience.
This article is the latest in a series of public speaking book reviews here on Six Minutes.
Does your audience need a dictionary to decipher your speeches?
Do you write your speeches with encyclopedic diction?
Do you draw your speechwriting inspiration from legal documents?
Technical writing, essays, financial reports, and legal writings all have their place — but none of them belong in your speechwriting.
The Story Factor: Inspiration, Influence, and Persuasion Through the Art of Storytelling has one consistent message: that storytelling is a critical skill for business communication and public speaking.
Author Annette Simmons weaves hundreds of stories into The Story Factor. These stories — drawn from cultures around the world — illustrate well the power of story in conveying lessons.
I discovered this public speaking book two years ago in my Toastmasters club library. When I picked up the book again recently to write this review, I was delighted to reacquaint myself with several stories that I have since adopted into my own speaking repertoire.
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